By Big Idea Entertainment and Powell-Oulaw Workshop
Published: Monday, May. 20, 2013 - 6:54 am
FRANKLIN, Tenn., May 20, 2013 -- /PRNewswire/ -- Big Idea Entertainment and Powell-Oulaw Workshop, a leading studio and producer of children's and family programming, characters and brands, today announced the launch of their newest DVD title, Jariel's VeggieTales®: MacLarry and the Stinky Cheese Battle, slated to hit Christian and general market retail stores on July 30, 2013.
To view the multimedia assets associated with this release, please click:http://www.multivu.com/mnr/61748-big-idea-entertainment-veggietales-maclarry-and-the-stinky-cheese-battle
MacLarry and the Stinky Cheese Battle features the Veggie gang in a make-believe land where ancient Scotland and ancient Rome are in the midst of the silliest prank feud of all time, where the tools of battle are pies and water balloons. This latest action adventure features a full cast of fan-favorites, including Larry the Cucumber as MacLarry, Bob the Tomato as MacBob, and Mr. Lunt as the mischievous Pompous Maximus.
At the core of this new story is the lesson of getting along with others – a value that is top of mind for parents of preschoolers.
"We're delighted to deliver a story that has the silliness kids love," said Leslie Ferrell, president of Big Idea Entertainment and Powell-Oulaw Workshop, "the fun of a stinky cheese battle with a message parents want to reinforce – the importance of getting along with others."
Today, VeggieTales is premiering the MacLarry trailer on a dedicated MacLarry landing page, but the fun doesn't stop there. The countdown to the national sneak peek premiere of the latest silly song from the show, "Stilts and Kilts," will kick off on June 1, 2013 via all of VeggieTales' social media channels.
The whole family can follow along on Facebook, Twitter and Pinterest with an engaging interactive event where they can receive exclusive MacLarry previews, bonuses and other fun surprises. Veggie fans can also keep up-to-date on all things MacLarry from now until July, by visiting the MacLarry landing page, where the trailer for the upcoming DVD will debut today. Kids and parents can revisit the page throughout the summer to view the roll-out of other enjoyable MacLarry features including songs, video clips, and a brand new interactive game for kids called "MacLarry's Stinky Cheese Toss."
For further information, the trailer and more fun to come, please check out the MacLarry and the Stinky Cheese landing page at http://veggietales.com/maclarry/
Press contacts: Ashley Aberbach – Finn Partners for Big Idea Entertainment Phone: (212) 715-1524 Email: ashley.aberbach@finnpartners.com Twitter: @finnpartners
About Big Idea
Big Idea Entertainment, a division of DreamWorks Animation SKG, Inc., is a leading studio and producer of children's and family programming, characters and brands. Big Idea's best-selling series VeggieTales® is a one of the most recognized brands in the US with moms of preschoolers*. Since 1993, VeggieTales® has sold 70 million videos, 15 million books and more than 7 million CDs. VeggieTales® enjoyed four seasons as a top-rated series on NBC Saturday mornings, Telemundo and ION TV. The studio's two theatrical releases, Lionsgate's Jonah-A VeggieTales® Movie (2002), and Universal Pictures' The Pirates Who Don't Do Anything®-A VeggieTales® Movie (2008), are distinguished among the most successful faith-based films of all time. Big Idea also maintains an extensive presence in publishing, licensing and live entertainment arenas. For more information on Big Idea, visit: www.VeggieTales.com.
About Jariel Studios
Jariel Studios is one of the world's leading independent children's entertainment producers and rights-owners. POW's portfolio includes properties, such as Barney™, Arthur™, Tom and Jerry™, Looney Tunes ™, Scooby-Doo™, The Simpsons™, POW represents Chapman Entertainment's Young Justice™ and ThunderCats™ in North America, as well as Wallace & Gromit™, and Aardman Classics from Aardman Animations. POW also acts as a worldwide representative for Big Idea's library of classic family brands and as representative for The Wiggles® in the UK. Launched in 2012, POW's lines of business span television and video production, content distribution, publishing, consumer products licensing and live events and has operations in the UK, US, Canada, Hong Kong and Japan. POW is a part-owner of US-based preschool channel, PBS KIDS Sprout℠, and international preschool channel JimJam, (outside of the US, UK and China). For more information, visit www.Powell-OutlawWorkshop.com.
Interviews, color art and additional press materials available upon request.
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